Award-winning writer. Storytelling and marketing thought-leader. Creative Director for top, global brands. MFA, Columbia; BA, University of Texas. Always interested in interesting assignments.
How Brands Can Prepare for Affluent Millennials
There are three key shifts luxury brands must keep in mind as we enter the dawn of the luxury-loving Millennial.
4 Pillars of Digital Marketing for Brands
Successful online luxury brand marketing demands the four E’s: experience, exclusivity, engagement and emotion. Here's a closer look at each one.
3 Ways Digital Innovation Can Make Aspirational Brands Exclusive Again
Here are three cutting-edge digital technologies that can help save the luxury brand experience.
5 Digital Marketing Commandments for Brands
Lately people are talking about luxury brands and digital marketing. Here are the top five commandments for marketing luxury brands using the most democratic media in the world.
Is Augmented Reality Right For Your Brand?
Want to know if augmented reality makes sense for your brand campaign? Here's how.